Marketing

Normal sequence for upper level Marketing courses

First Year

Spring

*BUAD 231 Principles of Marketing

Sophomore

Fall

BUAD 231 Principles of Marketing

Spring

*BUAD 231 Principles of Marketing

Junior

Fall

**BUAD 434 Sales Management and Professional Selling
**BUAD 334 Buyer Behavior

Spring

**BUAD 331 Advertising and Promotion

Senior

Fall

**BUAD 435 Marketing Management

Spring

**BUAD 432 International Marketing

* Principles of Marketing may be taken either freshman year or sophomore year
**While these courses are highly recommended, they are not required!

Additional Course Offerings

BUAD 333 Marketing Research
BUAD 345 Business Communication
BUAD 431 Retailing